We worked with behavioural research company WhatPeopleWant, to create this easy-to-digest book for the BBC, showing their research results and behavioural insights into how people use the BBC products.

The book presents the information broken down into various key stages through the day and features stories and insights from the different research participants. Each section is colour coded and each story is illustrated to help with the easy consumption of the content.

Design and illustration for BBC research book.