Singpore events & promotions agency Propaganda asked us to help establish their new Hip-Hop music festival BigWig. The festival featured big US acts such as Pharoahe Monch, The Pharcyde and Four Dub, along with Cuban Brothers and a good selection of local acts thrown into the mix. They wanted an identity for the festival, promotional film and other advertising materials that reflected the urban nature of the festival.
The promotional film (shot & edited by Jeff Metal) used a mix of time-lapse and stop-motion animation to bring the artwork to life, in time with the specially commission sound track by DJ Dsk.
Other promotional materials designed by Paintshop included, digital advertising billboards in the heart of Singapore, posters, t-shirts and flyers.
Promotions for Singapore music Festival BigWig, including identity, promo film, posters, t-shirts, flyers & digital billboards.